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008: A Genius Influencer Content Strategy That Will Resonate Deep With Your Social Media Followers | Julie Lancia

Julie Lancia is one half of the twin duo known as The Design Twins. Julie shares their secrets in becoming one of the top social media influencers & bloggers in their industry. Julie and her twin sister Jodie have grown to over a half a million followers on Instagram, 1.3 million monthly views on Pinterest, and a very successful blog website to bringing in thousands of followers per day!
In this episode you’ll learn:
  • How to define your brand and monetize your efforts by collaborating with companies without risking your own brand’s reputation in the process.
  • Key principles to live by as an Influencer when building your content strategy.
  • How to inspire yourself day after day after day without losing excitement.
  • The Importance of being uncomfortable & challenging yourself to improve daily.
  • How to love the journey and focus on the followers that you already have

It was an absolute pleasure to chat with Julie because she is full of energy, excitement, and passion! Listen to the end because Julie shares some really inspiring words towards the end of the interview that you do not want to miss. Check out the links below to follow Julie and The Design Twins across social media…

Julie’s Links:
Click Here to listen on iTunes


About the author, Lance

The host of the Champion Influencer podcast & known as a social media influencer on the rise with over 34k followers. Lance Johnson is an entrepreneur, family man, and Influencer with a passion to educate & inspire others.


  1. Susan on 06/20/2019 at 12:15 AM

    Julie has a heart of gold. She is humble, sweet, and so relatable. I had the privilege of meeting her in Virginia, and her spirit shines even brighter in person! She and her sister fill Instagram with so much joy!

    • Lance Johnson on 06/25/2019 at 11:48 AM

      I agree with you Susan! Julie really poured her heart out in this episode.

  2. Tim on 06/20/2019 at 1:46 AM

    This was an awesome podcast episode. Thanks for sharing!

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